Communications Consultant
Leigh Fazzina Helps Position
Healthcare Brands for Success.
A trusted communications counselor to healthcare agencies and pharma,
biotech, med device companies. Leigh has worked with 100+ brands.
About.
I’m Leigh Fazzina, an award-winning healthcare communications consultant. I am a trusted ally. My experience is vast. I’m agile and nimble working in high-stakes moments of healthcare change. I’m a lean thinker. I combine deep expertise in strategy with creativity and ingenuity to create sought-after experiences and meaningful solutions to tough healthcare marketing communications challenges.
I provide trusted communications counsel to pharmaceutical, biotech, medical device, nutraceutical and patient recruitment companies as well as to patient advocacy groups, hospitals and healthcare systems. I have a reputation for excellence in the healthcare communications industry and I work in several different ways. Corporations will hire just me, or me and my team of senior-level subcontractors. Agencies will hire me for projects as a white label team member.
I have 20+ years of experience and have been recognized for excellence with a dozen industry awards from the Public Relations Society of America and the International Association of Business Communicators. I am a past president and 9-year board member of the PRSA Health Academy and the current Philadelphia affiliate member of PRConsultants Group.
Puzzle Solver, Innovator & Impact Seeker
Leigh is a norm breaker. A solution creator. A big thinker. Leigh will solve your puzzle and help to deliver impact.
A Smart Swimmer
Sharks move strategically to stay alive and relevant. So should you. Leigh will help keep your communications and public relations strategy targeted and active to boost engagement, recognition and make for greater impact.
A Beginner (With The End In Mind)
Leigh will help you reach success by starting from with the end in mind, with vision and experience help you to stay focused on the finish line.
Services
Today’s media environment is cluttered. With new communication platforms being
introduced frequently, and the traditional ones still being a big part of how we
communicate in business, breaking through it all takes creativity and the development of
the right communications strategy so a message can be relayed, understood, and
remembered. To accomplish this, Leigh Fazzina offers a broad range of communications and public relations capabilities with personalized services to help strengthen a healthcare brand and image.
Public Relations
Strategic Planning
Spokesperson Identification / Media Training
Press Conference Development
Press Briefing Development
Press Release Development
Media Pitching
Press Kit, Press Release/Media Alert Development
Media Alert Development
Local Market Media Tours
Satellite Media Tours
Audio News Releases
B-roll
Communications
Communications Auditing
Strategic Planning
Message Development
Speech Writing
Corporate Writing (bios, backgrounders, history, fact sheets)
Online Press Room Development
Crisis Communications
Website Content Development
Website Design/Development/Maintenance
Influencer Marketing
Campaign Plan Development
Influencer Identification
Influencer Auditing
Influencer Contracting
Influencer Training
Influencer Management
Influencer relations
Social Media Communications
Education and Workshop Training
Social Listening and Monitoring
Social Auditing & Analyzing
Social Media Policy Development
Strategic Planning
Social Identity Management
Network/Platform Technology Training
Network/Platform Creation & Management
Social Media Press Release Development
Podcast Development
Electronic Media News Releases
Blog Strategy & Development
Blogger Engagement
Content Development
Testimonials.
Following is a selection of testimonials from clients that encapsulate Leigh’s working relationships.