HEALTHCARE & LIFE SCIENCES COMMUNICATIONS CONSULTANT

Senior healthcare communications expertise. Strategy through execution.

For more than 30 years, Leigh Fazzina. has helped healthcare, pharmaceutical, biotechnology, medical device and life sciences organizations strengthen their reputations, increase visibility and communicate complex ideas to the audiences that matter.

Work directly with Leigh for senior communications strategy, counsel and hands-on execution. Engage her for fractional communications leadership. Or build a customized team of seasoned communications professionals around your needs. Senior expertise. Flexible structure. No unnecessary layers.

ConsultantFractional Communications Leadership

Leigh Fazzina, senior healthcare communications consultant and founder of Fazzina and Co., seated in her office
  • Past PresidentPRSA Health Academy
  • 110+Brands worked on
  • Founding MemberThe Public Relations Collective
  • Award-WinningPRSA & IABC honors
How to engage

Senior communications expertise. Multiple ways to engage.

Communications needs change. Sometimes an organization needs an experienced senior consultant who can step in and get to work. Sometimes leadership needs a seasoned communications executive at the table. And sometimes the assignment requires a small, senior-level team. Fazzina & Co. is structured to provide all three.

An open notebook with a fountain pen and reading glasses

Senior Communications Consulting

Work directly with Leigh for senior communications strategy, counsel and hands-on execution. Ideal for organizations that need experienced support for a specific challenge, initiative, launch or ongoing communications program.

Explore consulting

A good fit when you have

  • A specific communications challenge or initiative
  • A product, company launch or milestone
  • An ongoing program that needs senior counsel and execution

Founded and led by senior healthcare and life sciences communications strategist Leigh Fazzina, Fazzina & Co. provides direct access to experienced communications leadership, strategy and execution, without the layers and overhead of the traditional agency model.

Senior expertiseFlexible structureNo unnecessary layers
Leigh Fazzina reviewing communications work on a laptop with a client
Fractional communications leadership

Need senior communications leadership, but not a full-time executive?

Organizations don’t always need another full-time executive. They may need experienced senior communications leadership for a period of growth, a major milestone, an interim transition or simply more strategic support. Leigh works directly with CEOs, executive teams and communications professionals as a fractional communications leader, interim communications executive and senior strategic advisor.

Depending on the organization’s needs, she can also serve in a Fractional Chief Communications Officer capacity—helping establish communications strategy, counsel leadership, strengthen corporate reputation, oversee communications programs and personnel, mentor internal teams and build the infrastructure an effective communications function requires.

  • You're growing
  • You're building a function
  • You're between leaders
  • A major milestone is coming

Senior leadership when you need it. For as long as you need it.

Explore fractional leadership
Capabilities

Strategy first. Execution included.

Leigh Fazzina helps healthcare and life sciences organizations strengthen reputation, increase visibility, communicate complex ideas, engage important stakeholders and navigate moments that matter. Explore all capabilities

  1. 01 / 08

    Strategic Communications

    Corporate strategy, communications planning, messaging, positioning and stakeholder engagement.

    • Communications strategy and planning
    • Corporate positioning and messaging
    • Stakeholder communications
    • Communications audits
    Learn more about Strategic Communications
  2. 02 / 08

    Public Relations & Media Relations

    Media strategy, earned media, storytelling, spokesperson preparation and media training.

    • National, business and trade media relations
    • Story development and outreach
    • Spokesperson preparation
    • Media training
    Learn more about Public Relations & Media Relations
  3. 03 / 08

    Corporate Reputation

    Corporate positioning, reputation strategy, organizational milestones and stakeholder communications.

    • Corporate reputation
    • Brand positioning
    • Company announcements
    • Organizational milestones
    Learn more about Corporate Reputation
  4. 04 / 08

    Executive Visibility & Thought Leadership

    Executive positioning, thought leadership, speaking visibility and executive communications.

    • Executive positioning
    • Thought leadership strategy
    • Speaking and visibility opportunities
    • Bylined content and commentary
    Learn more about Executive Visibility & Thought Leadership
  5. 05 / 08

    Company, Product & Milestone Communications

    Launch strategy, commercialization communications, market education and media engagement.

    • Launch strategy
    • Market education
    • Product positioning
    • Stakeholder engagement
    Learn more about Company, Product & Milestone Communications
  6. 06 / 08

    Issues & Crisis Communications

    Issues preparedness, crisis counsel, reputation protection and response strategy.

    • Issues preparedness
    • Crisis communications planning
    • Executive counsel
    • Media response strategy
    Learn more about Issues & Crisis Communications
  7. 07 / 08

    Social & Digital Communications

    Social strategy, social listening, influencer engagement and digital visibility.

    • Social media strategy
    • Social listening
    • Influencer engagement
    • Online reputation and visibility
    Learn more about Social & Digital Communications
  8. 08 / 08

    Fractional Communications Leadership

    Senior leadership, team oversight, executive counsel and communications function development.

    • CEO and leadership counsel
    • Communications team oversight
    • Mentorship
    • Communications function development
    Learn more about Fractional Communications Leadership
A pipette dispensing liquid into a laboratory well plate
Deep sector expertise

Deep experience across healthcare & life sciences.

For more than three decades, Leigh Fazzina has helped healthcare and life sciences organizations communicate complex scientific, medical and business information clearly, credibly and strategically to the audiences that matter.

  • Pharmaceuticals
  • Biotechnology
  • Lifesciences
  • Medical Devices
  • Clinical Trials
  • Hospitals
  • Medical Technology
  • Healthcare Systems
  • Payors
  • Patient Advocacy Groups
  • Animal Health
  • Nutraceuticals
  • Patient Recruitment
  • Medical Foods
  • Supplements
  • OTC Products
  • Wellness
  • Functional Medicine
110+Healthcare, Life Sciences & Health & Wellness BrandsDeep healthcare expertise. Broad communications perspective.

From startups and emerging companies to global healthcare organizations and established consumer health brands, Leigh brings more than three decades of communications experience across biotech, medical device, nutraceutical, supplement and broader healthcare sectors.

Explore healthcare & life sciences
Why Fazzina & Co.

Experience without the layers.

Traditional agencies often build teams around their organizational structure. We build around your needs.

No predetermined staffing model. No unnecessary layers. No paying for resources your assignment doesn't require. Just experienced communications professionals doing the work they were hired to do.

The traditional agency model

  1. Senior partner
  2. Vice president
  3. Account supervisor
  4. Senior account executive
  5. Account executive
  6. Your organization

Senior leaders win the business. Day-to-day work often sits several layers below them.

Fazzina & Co.

Leigh FazzinaSenior communications strategist, directly on your work
Your organizationDirect access, every day

Seasoned specialists join only when the work calls for them.

  • If you need one senior expertWork directly with Leigh
  • If you need executive-level leadershipEngage Leigh for Fractional Communications Leadership
  • If you need more capacityBuild a Customized Senior Team
Experience that runs deep

Experience that runs deep

  • 30+Years in Communications
  • 110+Clients Supported
  • 2008Fazzina & Co. Founded
  • 12+ Industry Awards Recieved
Awards & recognition
  • Pepper Pot Award (PRSA Philadelphia)
  • EPIC Award (IABC)
  • FREDDIE Award
  • Volunteer of the Year (PRSA Health Academy)
  • Maxine Elkin Award (PRSA Philadelphia)
  • Alumni Achievement Award (Rider University Dept. of Communications)
  • Digital Savvy Women Pharma Pioneer (Pharma Marketing News)
Selected clients

Trusted by organizations that lead their fields.

  • American Association for Cancer Research (AACR)
  • Vertex Pharmaceuticals
  • Takeda
  • GSK
  • Procter & Gamble
  • Nestlé Health Science
  • Harmony Biosciences
  • Advanced Bionics
  • ZZ Biotech
  • Weisman Children’s
  • Aerogen Pharma
  • Tonum Health
  • Litmys
Leigh Fazzina speaking on stage about strategic communications
Meet Leigh

Leigh Fazzina. Strategist. Counselor. Operator.

Leigh Fazzina is a senior communications strategist with more than three decades of experience advising companies, organizations and executives on communications strategy, public relations, reputation, media relations and stakeholder engagement.

She founded Fazzina & Co. Communications Consulting, Inc. in 2008 to give organizations direct access to experienced communications counsel and execution without the traditional agency structure.

Today, Leigh works directly with clients as a senior consultant, strategic advisor and Fractional Chief Communications Officer, and assembles experienced teams when assignments require broader capabilities.

Meet Leigh
Testimonials

In their words.

What clients and colleagues say about working with Leigh.

“Hands down, Leigh Fazzina is one of the best PR people in the healthcare industry. Her work is top notch. I have the pleasure of working with Leigh on and off projects since 2015. Her work has truly contributed to the growth and success of many organizations. She is smart, talented and a great person too.”
Rick BuckChief Communications Officer, American Assoc. for Cancer Research
01 / 05
Insights

Ideas from the work.

Thoughts and perspectives from Leigh Fazzina on communications, reputation, leadership, healthcare, media relations and the issues shaping organizations today.

HealthcareComing soon

Communicating science in a complex world

All insights

Fazzina & Co. is a proud founding member of The Public Relations Collective, a nationwide alliance of senior-level public relations and communications professionals who have built their careers inside global agencies working with leading U.S. brands and now operate independently while collaborating with one another to grow, build business and deliver exceptional results for clients.

The Public Relations Collective. Independent. Senior. Proven.
Start the conversation

Let's talk about what you need.

A senior communications consultant? A Fractional Chief Communications Officer? Additional capacity or an experienced team? That's where the conversation starts.